OPAC Home  

Blue ocean strategy : how to create uncontested market space and make the competition irrelevant

By: Kim, W. ChanContributor(s): Mauborgne, ReneeLanguage: English Publisher: Boston Harvard Business School 2015Description: xxviii, 287p. : ill., Bibliography & index includedISBN: 9781625274496Subject(s): NEW PRODUCTS | MARKET SEGMENTATION
    Average rating: 0.0 (0 votes)
Item type Current location Call number Shelving info Status Date due Barcode Item holds
 Book Book Library, University of Moratuwa
The University of Moratuwa Library (UML) is one of the most prominent technology libraries in the country. Its main subject specializations are Engineering, Architecture and Information Technology. However, the library caters to the requirements of the membership by housing books and other materials of general interest as well.
Lending Collection
658.8 K5 (Browse shelf) 03-40-02 Available 111903
Total holds: 0

There are no comments on this title.

to post a comment.

Copyright @ 2015-2021 Library, University of Moratuwa, Katubedda, Moratuwa (10400), Sri Lanka