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Marketing management : analysis, planning, implementation, and control

by Kotler, Philip.

Edition: 9th ed.Language: EN Publisher: New Delhi Prentice Hall of India 1998Availability: Items available for loan: Library, University of Moratuwa (1). Location(s): Lending Collection Call number: 658.8 K6.

Marketing management and strategy : a reader

by Kotler, Philip ed | Cox, Keith K. ed.

Edition: 3rd ed.Language: EN Publisher: Englewood Cliff Prentice Hall 1984Availability: Items available for loan: Library, University of Moratuwa (1). Location(s): Lending Collection Call number: 658.8 K6.

Marketing management : text and cases

by Darymple, Douglas J | Parsons, Leonard J.

Edition: 7th ed.Language: EN Publisher: New York John Wiley 2002Availability: Items available for loan: Library, University of Moratuwa (1). Location(s): Lending Collection Call number: 658.8 D3.

Meatball sundae : is your marketing out of sync?

by Godin, Seth.

Language: English Publisher: London Penguin Group 2009Availability: Items available for loan: Library, University of Moratuwa (1). Location(s): Lending Collection Call number: 658.8 G6.

A Preface to marketing management

by Peter, J. Paul | Donnelly, James H.

Edition: 8th ed.Language: EN Publisher: Boston Irwin/McGraw-Hill 2000Availability: Items available for loan: Library, University of Moratuwa (2). Location(s): Lending Collection Call number: 658.8 P4.

Principles of marketing

by Kotler, Philip | Armstrong, Gary.

Edition: 16th ed.Language: English Publisher: Harlow Pearson Education 2016Availability: No items available : Checked out (1).

Principles of marketing : a south Asian perspective

by Kotler, Philip | Armstrong, Gary | Agnihotri, Prafulla Y | Haque, Ehsan Ul.

Edition: 13th ed. Language: English Publisher: New Delhi Pearson Prentice Hall 2010Availability: Items available for loan: Library, University of Moratuwa (1). Location(s): Lending Collection Call number: 658.8 P7.

Principles of marketing

by Kotler, Philip | Armstrong, Gary | Agnihotri, Prafulla Y.

Edition: 17th ed.Language: English Publisher: Noida Pearson India Education Services 2018Availability: Items available for loan: Library, University of Moratuwa (2). Location(s): Lending Collection Call number: 658.8 K6.

Right side up : building brands in the age of the organized consumer

by Mitchell, Alan.

Language: English Publisher: London Profile Books 2003Availability: Items available for loan: Library, University of Moratuwa (1). Location(s): Lending Collection Call number: 658.8 M5.

Sales and distribution management

by Gupta, S.L.

Language: English Publisher: New Delhi Excel Books 1999Availability: Items available for loan: Library, University of Moratuwa (1). Location(s): Lending Collection Call number: 658.8 G8.

Services marketing : people technology strategy

by Wirtz, Jochen | Lovelock, Christopher | Chatterjee, Jayanta.

Edition: 8th ed.Language: English Publisher: Noida Pearson India Education Services 2018Availability: Items available for loan: Library, University of Moratuwa (4). Location(s): Lending Collection Call number: 658.8 W5.

Strategic market management

by Aaker, David A.

Edition: 6th ed.Language: English Publisher: Singapore John WIley & Sons (Asia) 2002Availability: Items available for loan: Library, University of Moratuwa (1). Location(s): Lending Collection Call number: 658.8 A2.


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