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Principles of marketing

By: Kotler, PhilipContributor(s): Armstrong, Gary | Agnihotri, Prafulla YLanguage: English Publisher: Noida Pearson India Education Services 2018Edition: 17th edDescription: xxii, 699p. : ill.(some col.), col. photos., Glossary & index includedISBN: 9789352865611Subject(s): MARKETING | MARKETING-Management | MARKETING-Management-Textbooks
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Item type Current location Call number Shelving info Status Date due Barcode Item holds
 Book Book Library, University of Moratuwa
The University of Moratuwa Library (UML) is one of the most prominent technology libraries in the country. Its main subject specializations are Engineering, Architecture and Information Technology. However, the library caters to the requirements of the membership by housing books and other materials of general interest as well.
Lending Collection
658.8 K6 (Browse shelf) 03-40-02-03 Available 114697
 Book Book Library, University of Moratuwa
The University of Moratuwa Library (UML) is one of the most prominent technology libraries in the country. Its main subject specializations are Engineering, Architecture and Information Technology. However, the library caters to the requirements of the membership by housing books and other materials of general interest as well.
Lending Collection
658.8 K6 (Browse shelf) 03-40-02-05 Available 114698
Total holds: 0

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