Library, University of Moratuwa, Sri Lanka catalog

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Chisnall, Peter M.

Marketing : a behavioural analysis - 2nd ed. - London McGraw Hill 1985 - viii, 328p. : ill.

Index included

ISBN: 0070841500

Subjects--Topical Terms:
MOTIVATION RESEARCH (MARKETING)
MARKETING
CONSUMERS

Universal Decimal Class. No.: 658.8 / C5

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