000 004130000a22001690004500
245 _aElements of marketing
100 _aMorden, Anthony R.
260 _aHants
_bDP Publications
_c1987
300 _aix, 678p. : ill.
020 _a0905435885
080 _a658.8
_bM6
650 _aMARKETING-Elements
650 _aPRODUCT MANAGEMENT
650 _aSTRATEGIC MANAGEMENT
041 _aEN
942 _cBK
_02
999 _c62650
_d62650