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Impact of e - marketing practices on purchasing decisions of generation Y& Z for the fast fashion industry in the western province of Sri Lanka

by Gunathilake, M.D.M.M | Prof. G.D. Samarasinghe [supervisor].

Language: English Publisher: [2022]Dissertation note: Department of Management of Technology Faculty of Business University of Moratuwa 2022 Online access: Click here to access online Availability: Items available for reference: Library, University of Moratuwa Not For LoanCall number: 62:65(043) (1). : Location(s): Thesis Collection Call number: 62:65(043) .

Impact of marketing strategies on purchase intention of colour fiber cement roofing sheets in Sri Lanka

by Karunanayaka, R.C.A.D | Dr. K.P. Lalith Chandralal [supervisor] | Mr. K.M.S. Senevirathna [supervisor].

Language: English Publisher: [2020]Dissertation note: Department of Management of Technology Faculty of Business University of Moratuwa 2020 Online access: Click here to access online Availability: Items available for loan: Library, University of Moratuwa (1). Location(s): Thesis Collection Call number: 62:65(043).

Importance of graphics in "pure Ceylon tea" packages with special reference to Russian market

by Silva, E.S. Chrismali.

Language: English Publisher: [2008]Dissertation note: University of Moratuwa Availability: Items available for reference: Library, University of Moratuwa Not For LoanCall number: 72.01(047.31) (1). : Location(s): Project Report (UG) Call number: 72.01(047.31).

Improving marketing strategies for software product startup companies in Sri Lanka

by Dharmasiri, W. H. P.C.P | Dr. Shantha Fernando [supervisor].

Language: English Publisher: [2018]Dissertation note: Department of Computer Science & Engineering Faculty of Engineering University of Moratuwa 2018 Online access: Click here to access online Availability: Items available for reference: Library, University of Moratuwa Not For LoanCall number: 004:65(043) (1). : Location(s): Thesis Collection Call number: 004:65(043).

Innovation, product development and commercialization : case studies and key practices for market leadership

by Rafinejad, Dariush.

Edition: India ed.Language: English Publisher: New Delhi Cengage Learning 2006Availability: Items available for loan: Library, University of Moratuwa (1). Location(s): Lending Collection Call number: 658.5 R3.

Innovation, product development and commercialization : case studies and key practices for market leadership

by Rafinejad, Dariush.

Language: EN Publisher: New Delhi Cengage Learning 2006Availability: Items available for loan: Library, University of Moratuwa (2). Location(s): Lending Collection Call number: 658.5 R3.

Integrating digital marketing strategies in to Sri Lankan small & medium enterprises (SME's) : with a special reference to tourism industry

by Piyadasa, H.H.A.U | Dr. G.D. Samarasinghe [supervisor].

Language: English Publisher: [2017]Dissertation note: University of Moratuwa 2017 Department of Management of Technology Faculty of Engineering Online access: Click here to access online Availability: Items available for reference: Library, University of Moratuwa Not For LoanCall number: 62:65(043) (1). : Location(s): Thesis Collection Call number: 62:65(043).

International marketing

by Cateora, Philip | Graham, John L.

Edition: 12th ed.Publisher: New Delhi Tata McGraw-Hill 2005Availability: Items available for loan: Library, University of Moratuwa (2). Items available for reference: Library, University of Moratuwa Not For LoanCall number: 658.8 C3 (1). Location(s): Lending Collection Call number: 658.8 C3.

International marketing

by Cateora, Philip R | Gilly, Mary C | Graham, John L.

Edition: 15th ed.Language: English Publisher: New Delhi McGraw Hill Education (India) Pvt. ltd. 2014Availability: Items available for loan: Library, University of Moratuwa (1). Location(s): Lending Collection Call number: 658.8 C3.

International marketing

by Cateora, Philip R | Graham, John L | Salwan, Prashant.

Edition: 13th ed.Language: English Publisher: New Delhi International marketing 2008Availability: Items available for loan: Library, University of Moratuwa (1). Location(s): Lending Collection Call number: 658.8 C3.

International Marketing

by Kotabe, Masaaki | Helsen, Kristiaan.

Edition: 6th ed.Language: English Publisher: Hoboken Wiley 2015Availability: Items available for loan: Library, University of Moratuwa (2). Location(s): Lending Collection Call number: 658.8 K6.

International marketing management

by Livingstone, James M.

Language: EN Publisher: Houndmills Macmillan 1976Availability: Items available for loan: Library, University of Moratuwa (2). Location(s): Lending Collection Call number: 658.8 L5.

International marketing research

by Craig, C. Samuel | Douglas, Susan P.

Edition: 2nd ed.Language: EN Publisher: Chichester John Wiley 2000Availability: Items available for loan: Library, University of Moratuwa (1). Location(s): Lending Collection Call number: 658.85 C7.

International project marketing

by Derek, Miles.

Language: EN Publisher: Geneva International Labour Office 1995Availability: Items available for loan: Library, University of Moratuwa (1). Location(s): On Request Collection Call number: 624:658 M5.

Internet and business 01/02

by Price, Robert W. ed.

Edition: 1st ed.Language: EN Publisher: Connecticut McGraw-Hill/Dushkin 2001Availability: Items available for loan: Library, University of Moratuwa (1). Location(s): Lending Collection Call number: 658.8:004.738.5 I6.

Internet marketing of service industries in Sri Lanka

by Tilakasena, D.K.S.P | Mr. Ruwan Amarasekera [supervisor] | Dr. Sanath Jayasena [supervisor].

Language: English Publisher: [2004]Dissertation note: Department of Computer Science & Engineering Faculty of Engineering University of Moratuwa 2004 Online access: Click here to access online Availability: Items available for reference: Library, University of Moratuwa Not For LoanCall number: 658.8:004.738.5 (1). : Location(s): Thesis Collection Call number: 658.8:004.738.5 .

Internet marketing : readings and online resources

by Richardson, Paul.

Language: EN Publisher: Boston McGraw-Hill/Irwin 2001Availability: Items available for loan: Library, University of Moratuwa (1). Location(s): Lending Collection Call number: 658.8:004.738.5 R5.

The Japanese economy systems : its strengths and weaknesses

by Kotaro, tsuru.

Language: EN Publisher: Tokyo LTCB International Library Foundation 1995Availability: Items available for loan: Library, University of Moratuwa (1). Location(s): On Request Collection Call number: 658.8(520) K6.

Library videos and webcasts

by Robinson, Thomas Sean C.

Language: English Publisher: London Facet Publishing 2010Availability: Items available for reference: Library, University of Moratuwa Not For LoanCall number: 021.7 R6 (1). : Location(s): Library Science Collection Call number: 021.7 R6.

Location based selling platform for mobile buyers

by Mawella, M.M.Buddhika | Mr. Saminda Premarathna [supervisor].

Language: English Publisher: [2017]Dissertation note: Department of Information Technology Faculty of Information Technology University of Moratuwa 2017 Online access: Click here to access online Availability: Items available for reference: Library, University of Moratuwa Not For LoanCall number: 004(043) (1). : Location(s): Thesis Collection Call number: 004(043).


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