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Consumer behavior

by Schiffman, Leon G | Wisenblit, Joseph | Kumar, S. Ramesh.

Edition: 11th ed, four-color ed.Language: English Publisher: Delhi Pearson India 2016Availability: Items available for loan: Library, University of Moratuwa (1). Location(s): Lending Collection Call number: 658.8.012.1 S4.

Customer relationship management : concepts and technologies

by Buttle, Francis | Maklan, Stan.

Edition: 3rd ed. Language: English Publisher: London Routledge 2015Availability: Items available for loan: Library, University of Moratuwa (1). Location(s): Lending Collection Call number: 658.89:005.344 B8.

Customer relationship management : concepts and technologies

by Buttle, Francis.

Edition: 2nd ed.Language: English Publisher: London Routledge 2011Availability: Items available for loan: Library, University of Moratuwa (5). Location(s): Lending Collection Call number: 658.89:005.344 B8.

Go logo! : a handbook to the art of global branding : 12 keys to creating successful global brands

by Cato, Mac.

Language: English Publisher: Massachusetts Rockport Publishers 2010Availability: Items available for reference: Library, University of Moratuwa Not For LoanCall number: 7.05:659.126 C3 (1). : Location(s): Permanent Reference Collection Call number: 7.05:659.126 C3.

Profiling the Sri Lankan consumer : multiple portraits and manifest patterns

by Liyanage, Uditha.

Edition: 2nd ed.Language: EN Publisher: Colombo Postgraduate Institute of Management 2005Availability: Items available for loan: Library, University of Moratuwa (2). Location(s): Lending Collection Call number: 658.89(548.7) L5.


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