TY  - GEN
AU  - Wheelen, Thomas L.
AU  - Hunger, J. David
AU  - Rangarajan, Krish
TI  - Strategic management and business policy : : concepts
SN  - 8177581910
PY  - 2006///
CY  - New Delhi
PB  - Pearson Education
KW  - STRATEGIC PLANING
KW  - STRATEGIC MANAGEMENT
KW  - BUSINESS PROCESS PLANNING
ER  -