TY  - BOOK
AU  - Premson, Mathivannan
AU  - Dr. L.L. Ekanayake
TI  - The Effectiveness of customer relationship management techniques adopted by fast food industry in Sri Lanka
PY  - 2017///]
KW  - CIVIL ENGINEERING-Dissertations
KW  - CONSTRUCTION PROJECT MANAGEMENT-Dissertations
KW  - FAST FOOD INDUSTRY-Sri Lanka
KW  - CUSTOMER RELATIONSHIP MANAGEMENT(CRM)
KW  - Customer retention
KW  - MSc in Construction Project Management
UR  - http://dl.lib.mrt.ac.lk/handle/123/14017
ER  -