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Consumer behavior

By: Schiffman, Leon G | Kanuk, Leslie Lazar | Wisenblit, JosephLanguage: English Publisher: Upper Saddle River Pearson 2010Edition: 10th edDescription: xviii, 518, [56]p. : ill., col. photosISBN: 9780135053010Subject(s): CONSUMER BEHAVIOUR | CONSUMER BEHAVIOUR - Research | MARKETING
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 Book Book Library, University of Moratuwa
The University of Moratuwa Library (UML) is one of the most prominent technology libraries in the country. Its main subject specializations are Engineering, Architecture and Information Technology. However, the library caters to the requirements of the membership by housing books and other materials of general interest as well.
Lending Collection
658.8.012.1 S4 (Browse shelf) 03-40-02 Available 102430
 Book Book Library, University of Moratuwa
The University of Moratuwa Library (UML) is one of the most prominent technology libraries in the country. Its main subject specializations are Engineering, Architecture and Information Technology. However, the library caters to the requirements of the membership by housing books and other materials of general interest as well.
Lending Collection
658.8.012.1 S4 (Browse shelf) 03-40-02-12 Available 102431
Total holds: 0
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658.8.012.1 S4 Consumer behavior 658.8.012.1 S4 Consumer behavior 658.8.012.1 S4 Consumer behavior 658.8.012.1 S4 Consumer behavior 658.8.012.1 S4 Consumer behavior 658.8.012.1 S4 Consumer behavior 658.8.012.12 A2 The Observational research handbook : understanding how consumers live with your product

Glossary and index included

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