Impact of marketing strategies on purchase intention of colour fiber cement roofing sheets in Sri Lanka (Record no. 179350)
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000 -LEADER | |
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fixed length control field | 01082nam a2200253 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 210215t2020 ||||| |||| 00| 0 eng d |
041 ## - LANGUAGE | |
Language | English |
080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER | |
Classification Number | 62:65(043) |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Item Type | Thesis |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal Author | Karunanayaka, R.C.A.D. |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Supervisor | Dr. K.P. Lalith Chandralal |
Relator Term | supervisor |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Supervisor | Mr. K.M.S. Senevirathna |
Relator Term | supervisor |
245 ## - TITLE STATEMENT | |
Title | Impact of marketing strategies on purchase intention of colour fiber cement roofing sheets in Sri Lanka |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Date of Copyright | [2020] |
300 ## - PHYSICAL DESCRIPTION | |
Extent | ix, 92p. : diagrams, tables, |
Physical Details | References included |
Accompanying Material | CD-ROM Included |
502 ## - DISSERTATION NOTE | |
Department | Department of Management of Technology |
Faculty | Faculty of Business |
Name of granting institution | University of Moratuwa |
Year of Granted | 2020 |
658 ## - INDEX TERM--CURRICULUM OBJECTIVE | |
Degree Type | MBA in Management of Technology |
856 ## - ELECTRONIC LOCATION AND ACCESS | |
URL | <a href="http://dl.lib.mrt.ac.lk/handle/123/16364">http://dl.lib.mrt.ac.lk/handle/123/16364</a> |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | MANAGEMENT OF TECHNOLOGY – Dissertations |
9 (RLIN) | 314 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | BUSINESS – Dissertations |
9 (RLIN) | 15512 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | ROOFING SHEETS -Sri Lanka |
9 (RLIN) | 15520 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | COLOURED FIBER CEMENT ROOFING – Marketing Strategies, Purchase Intention |
9 (RLIN) | 15521 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | PURCHASE INTENTION - Advertisement, Product Price, Product Delivery Service |
9 (RLIN) | 15522 |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Permanent location | Current location | Shelving location | Date acquired | Source of acquisition | Shelving Number | Total Checkouts | Full call number | Barcode | Date last seen | Donation number | Price effective from | Koha item type |
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Library, University of Moratuwa | Library, University of Moratuwa | Thesis Collection | 01/12/2020 | Donations | MOT 04/367 | 62:65(043) | TH4404 | 01/12/2020 | LB/DON/79/2020 | 01/12/2020 | Thesis |