Customer relationship management : (Record no. 176380)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00597 a2200205 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 190308t2015 xxu||||| |||| 00| 0 eng d |
| 020 ## - ISBN | |
| ISBN | 9781138789838 |
| 041 ## - LANGUAGE | |
| Language | English |
| 080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER | |
| Classification Number | 658.89:005.344 |
| Call Number | B8 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Item Type | Book |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal Author | Buttle, Francis |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Supervisor | Maklan, Stan |
| 245 ## - TITLE STATEMENT | |
| Title | Customer relationship management : |
| Remainder of title | concepts and technologies |
| 250 ## - EDITION STATEMENT | |
| Edition | 3rd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of Publication | London |
| Name of Publisher | Routledge |
| Date of Copyright | 2015 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxv, 400p. : charts, ill., |
| Physical Details | index included |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | CUSTOMER RELATIONS -Management |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | CONSUMER BEHAVIOR |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Marketing |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Permanent location | Current location | Shelving location | Date acquired | Cost, normal purchase price | Shelving Number | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date last borrowed | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library, University of Moratuwa | Library, University of Moratuwa | Lending Collection | 08/01/2019 | 9090.00 | 03-40-02 | 2 | 2 | 658.89:005.344 B8 | 113370 | 24/05/2019 | 22/05/2019 | 11362.50 | 08/01/2019 | Book |