Library, University of Moratuwa, Sri Lanka catalog

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Perera, N.G. Saman

Organizational culture and CRM effectiveness: a study on the validity of customer relationship mangement(CRM) concepts in cultural context of Sri Lankan organizations - 2004 - iv, 53p.

TH841

Subjects--Topical Terms:
ORGANIZATIONAL CULTURE
MANAGEMENT
MANAGEMENT OF TECHNOLOGY-THESIS

Index Terms--Curriculum Objective:
MBA in Management of Technology

Universal Decimal Class. No.: 65.012.32(548.7) /

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