Library, University of Moratuwa, Sri Lanka catalog

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Ries, Al

Positioning: the battle for your mind - 20th ed. - New Delhi Tata McGraw-Hill 2003 - xii, 245p. : ill., photos., Index included

ISBN: 007053375X

Subjects--Topical Terms:
ADVERTISING
POSITIONING

Universal Decimal Class. No.: 659.1 / R5

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